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Second cycle degree course in
Trade and consumer marketing
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Department of Economics and Management
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E-commerce and channel analytics
E-COMMERCE AND CHANNEL ANALYTICS
cod. 1010896
Academic year 2024/25
2° year of course - Second semester
Professor responsible for the course unit
Davide PELLEGRINI
integrated course unit
10 credits
hub: PARMA
course unit
in ITALIAN
lectures timetable unavailable
exam calls
Course unit structured in the following modules:
CHANNEL METRICS
E-COMMERCE AND DIGITAL ANALYTICS
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